August 1, 2006 [ Volume 1 . Issue 4 ]
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Century Color News
Fall Underclass Season: We're Ready, Are You?
The fall Underclass season is just a few weeks away and we have everything polished, fine-tuned and ready to go. New products and services plus more great features in our DataMatch software promise to make this the best season ever.
Click Image to see larger
The cornerstone of our Underclass Program is our DataMatch software. It is a free software program written by Century Color that allows you to communicate student and package information quickly and easily. This program makes it possible to create Yearbook CD’s, School Admin CD’s, Student ID Cards and any other type of product that links a student’s image with their personal information.
Here’s one of the new products we’re introducing this year. It’s called the “No Buy Unit”. For students who don’t purchase a package, we can provide a 4x10 unit that has the student’s image with information letting them know there is still time (plus how) to order their school portrait. We charge only $.35 for the “No Buy Unit” and are confident you’ll see new orders coming in from these students. It’s a low cost solution to help increase “buy rates”…and isn’t that what it’s all about?
For more information about all our Underclass products and services contact Michele at (800) 242-9501 ext 114 or Michele@centurycolor.com
5x7 Folded Greeting Cards
We have had many requests over the years for 5x7 folded holday cards printed on high quality non-photographic paper. We're happy to announce we now offer such a product! And it's not just for holiday cards... we have wedding and graduation "Thank You's", plus birth 
Click Image to see largerannouncements, save the date cards and "Create-A-Card" for any special occasion you might need.
You can choose from 4 different paper surfaces; Fine Art, Linen, Watercolor & Glossy. Cards are ordered in lots of 25 and come with matching envelopes. If you would like a free sample packet of 4 different paper surfaces just reply to this e-mail and say "Free Sample Cards" *
*Sample Packets will be shipped on August 9th
Industry News
Shootsmarter.com: Great Online Resource
If you’ve never heard of Shootsmarter.com you’re in for a treat. Shootsmarter.com is the best online resource we’ve found that answers any questions you might have about digital photography. From PhotoShop tricks to monitor calibration to effective and efficient workflow techniques, this website has it all. The best part is it’s free! Just register with your email address and start browsing the site today.
Century Color uses Shootsmarter.com internally to train staff members on different color management processes and to keep everyone up-to-date with the latest photographic trends. We think its a great tool that all professional photographers should take advantage of. Take a moment to check it out and let us know what you think… you’ll be glad you did!
Tips and Tricks
Create amazing borders using a Layer Mask in Adobe® PhotoShop®
For the next several months we will show you several ways to create great borders in Adobe® PhotoShop®. The easiest and quickest way to create a border is to use the Layer Mask tool.
PhotoShop offers many more features and tools that are not always in eye-shot of the average PhotoShop user. For this trick you will use various types of brushes. PhotoShop is stocked with many more brushes other than the standard set that load up each time you enter the program. To make the other brushes available when PhotoShop boots up follow these instructions:
